How to increase business by focusing on four things
If you have a role in business leadership, you’re constantly looking for new sure-fire ways to increase business. That’s the nature of the game. It’s either growing, or it’s not.
As business consultants and coaches, we get asked all the time how to increase business as if it’s some unfathomable mystery to comprehend. It’s not.
However, it can feel that way.
And it makes sense why a dependable strategy can seem so elusive. There’s so no end to how much bad advice there is out there that promises quick results with little to no effort.
You know what we’re talking about.
That’s why we freely share our developmental framework. It’s a lot of work and it doesn’t pay off overnight, but it’s simple and it works.
Here’s what it looks like.
We’ve seen the most profitable results and sustainable increase in business by zeroing in and balancing four key focus points of your business: people, sales, profit, and self.
People. This focal point has everything to with the people in your organization. An example question to ask yourself here is, “Who is the most equipped person that I can delegate this task to and why?”
Sales. This focal point has everything to do with cashflow and what you’re bringing into the business. An example question to ask yourself here is, “Are we positioned to handle and fulfill the volume we’re selling?”
Profit. This focal point has everything to do with the spreadsheets. An example question to ask yourself here is, “Are we creating a sustainable cushion for seasonal fluctuations?”
Self. This focal point has everything to do with you as a leader. An example question to ask yourself here is, “How much of my work stress am I bringing home to my family?”
As a business co-pilot, Chris Weinberg has watched many businesses face similar challenges at the same point in their journey. With coaching and consulting, Chris and Well Coached preserves the culture, innovation and entrepreneurial spirit that gave your company momentum while maintaining balance and instilling structure for new horizons.
